Web Analytics Courses

Web Analytics Courses

Advanced Web Analytics is that the science of study that focuses on various sorts of Internet data. It involves the gathering and analysis of knowledge that cause more informed business decisions and an optimization of an organization’s digital ecosystem and supporting business processes. Web analytics takes data from the websites, mobile applications, social media, Internet of Things, or third party sources & combines them with back-office Customer Relationship Management (CRM) and sales systems to boost core business strategies, optimize workflow and maintain a competitive edge.

This Advanced Web Analytics course covers fundamental/basics concepts of analytics and dives deep into web, social, content and mobile analytics, illustrating common analytical scenarios and the way to use popular web analytics tools employed by marketers across the main industry domains. The course methodologies web analytics from both a strategic & practical perspective, showcasing detailed advices and techniques for using Google Web analytics and other platforms and tools. You’ll keep step with the foremost important analytics trends and steel oneself against a career in web and digital analytics.

Search Engine Optimization may be a process of accelerating the visibility of your website in major search engines. Many of us think that for learning SEO, you would like to possess technical knowledge which is totally wrong assumption within the market.. You only got to know the fundamentals of HTML which is roofed within the course content.

Why Website owners choose SEO? Let me offer you an example. Let’s imagine you’re checking out a keyword in Google and you get tons of internet sites within the ranking. Subsequent what you’ll do is click on the web site which comes within the top 3 or top 5 positions. So let’s imagine if there are 100 people that are checking out an equivalent keyword in Google, the web site which is coming within the top position will get tons leads. This is often the advantage of doing SEO. SEO Rankings aren’t fixed. It keeps on changing. 

TOPICS COVERED

     Google Analytics – Overview.

     Set up Tracking Code.

     Real Time Data Collections.

     Manage Users.

    Navigating Google Analytics

    Sessions

    Users

    Bounce Rate%

    Traffic Source

    Content View

    Real Time Visitors

    Demographic Targeting

    Geo Targeting

    Location Targeting

    Traffic Reports

    Events Tracking

    Customization Reports

    Actionable Insights

    Making Better Decisions

    Comparison Reports

    Goals & Funnels

    Conversion Tracking

    Admin Tab

    Filters

    Custom Alerts

    Annotations

Web Analytics Courses December 15, 2019